Since the launch of Pokemon Go just a few short weeks ago, the mobile app has taken the world by storm. We wanted to understand more about this phenomenon, specifically in the U.S., so we turned to the data to see if we could make sense of why Pokemon Go has become an overnight sensation.
We used Google Trends to focus on the top 10 states most interested in Pokemon Go, and looked at the amount of millennials, the obesity rate, and physical activity levels in each state. Our research found that active states in the West love Pokemon Go, which wasn’t surprising, but we also discovered that less active states in the South loved it, too. Who knew West Virginia, the fourth least active state in the country, loves to chase monsters while playing Pokemon Go? And of course, the ever trendy and hip state with the most millennials, Oregon, is officially obsessed with Pokemon Go.
Scroll through the infographic below to see more information on which states are the most Pokemon-obsessed.
How did your state do? Feel free to share this infographic on your website and your social media networks. Tell us what you think the comments below or tweet us at @ISP_Updates.